A dental medical doctor requested a unique
image for his practice. He loved top play golf
and wanted to see what could be created for
him to express his interest.
The Image
In as much as golf and dentistry needed to
be visualized in a creative manner, the choice
was made to use the tooth as a “tee”, set in
a green field of gras against a blue sky, and
the golf ball set on top, ready to strike.
Individuality
The strong part of marketing an image is
to focus on what is different. The memory
factor is important. The image needs to
stand out among the many business cards
used by various dental practices.
